Privacy Policy

We are as mad at spam as you are. We get tons of it ourselves and wouldn’t even imagine adding to this constant barrage of unsolicited bulk email. So our privacy policy is quite simple: we won’t use your email address for any other purpose than the one for which you originally gave it to us: sending you our newsletter. This may include contacting subscribers to update information once in a while, and, from time to time, inviting some readers to participate in a readership survey. Occasionally we also notify our readers of relevant events and products.



We consider our lists a business asset. We won’t rent, swap or sell our lists to advertisers, other web sites or list brokers.




We do not capture any personal identification information on our site visitors, only anonymous information as detailed in the sections below this one.


For email newsletters we hold the following data:

  • Information that newsletter subscribers may have provided when opting in to receive our newsletter. Typically, this is limited to Name, Email Address and Topic.
  • Information that newsletter subscribers may have provided when they opted in to request one of our downloads. This may include First and Last Name, Email Address, Phone Number, Job Title, Organization, Company Size, and Country. This information is only held on newsletter subscribers who submitted it when requesting a download.
  • Information to personalize newsletter such as IP-based location (latitude/longitude, timezone, and country) and subscribers’ activity.

We do not sell or rent this information, and only use it at times on an aggregated and anonymous basis to determine general data about our newsletter subscriber audience.

Paid Products

We have access to information you provided when purchasing a paid product, such as a report. This is limited to information necessary to process your payment, such as name, address and credit card information.

This information is held by the entities that process it according to their terms of service.



You can request to see the data we hold on you at any point, and you can also request deletion of your data at any point. Please email for any questions related to your personal data.



We make it easy for you to manage your email subscriptions, update your personal data, or unsubscribe. The primary way to unsubscribe is by clicking on automatic links generated at the bottom of each email newsletter. This is also the way to change your email address: unsubscribe with the link at the bottom, and re-subscribe with the subscribe link found at the top of the newsletter.

If you use our “send newsletter to a friend” feature, we won’t use your friend’s email for any other purpose. In fact we “fire and forget” and don’t collect these e-mails.

If you post a comment on our site, we won’t use your email except to send you update notices about the specific entry you commented, or to initiate a private one-to-one email conversation with you about your post.



We collect anonymous usage data (technically known as “referrer logs”) on our web site, such as IP address, referrer site, or browser type. We do not link IP data to personal identification information.

We may use technical tracking means such as cookies or web beacons (single-pixel transparent gifs). These techniques are anonymous and used for statistical purposes only (e.g. finding our email open rate). We won’t try to monitor your anonymous personal usage of our site and letters. You can set up your browser to refuse cookies if you want to, though that might limit some site features.

We have put security measures in place to protect the loss, misuse and alteration of the information under our control. Only authorized personnel are allowed physical and/or digital access to servers and data. All servers and data backups are kept secure from physical and electronic intrusion by use of firewalls and redundant security systems, which are periodically evaluated and upgraded.



Personally Identifiable Information provided to EMRAYS is subject to disclosure pursuant to judicial or other government subpoenas, warrants or orders. We make every effort possible to preserve user privacy and anonymity; however, we may need to disclose personal information when required by law wherein such action is necessary to comply with judicial proceedings, court orders or legal processes served on our Website.


— EMRAYS B.V., January 2019